Client NTT DATA Digital
Deliverables Branding, strategy & digital
Website wisetothenew.com
Creative Direction Keshen Teo
Designers Jason Tse, David Davies, Matthew Reid
UI Designer Julien Millies
Motion Designer Rezaul Alom
My involvement
• Print materials
• Image editing and mockups
• Iconography
• Video storyboarding and art direction
NTT DATA Digital is a subsidiary of NTT DATA UK, created as brand
by Pajama to catalyse and align NTT DATA resources across EMEA and
beyond where Digital strategy and delivery are at issue. The brand’s leading
idea is ‘wise to the new,’ a phrase implying both intensely current thinking
and awareness plus an adult detachment and concern for longer term value.